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En dag. Riktiga strategier. Skapat för marknadsförare som agerar för att vinna.
13 oktober 2026London, Storbritannien
Check a Website’s TrafficTop Websites
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    Mainwilliams-sonoma.com

    Last updated: 12 augusti 2026

    williams-sonoma.com

    juli 2026 Traffic Stats

    Retail
    Global Rank:
    Worldwide
    8 985
    Country Rank:
    United States
    1 926
    Visits

    6,55 mn

    Authority Score

    69

    Traffic Cost

    Unlock

    Ad Spend

    Unlock

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    Wait! Let's zoom out.

    You're looking at one small piece of the internet. Semrush lets you understand the whole market. From competitors and traffic trends to SEO and AI visibility, Semrush helps you understand who is winning, why they're winning, and where your opportunities lie. Powered by the world's largest proprietary search database — including historical data.

    Here's what you can do with Semrush:

    Understand your marketMeasure AI visibilityGrow organic traffic

    Want to explore more? Create a free Semrush account to research any website, track trends, and discover what's happening across the web.

    Create a free Semrush accountWhat is Semrush?

    williams-sonoma.com Web Traffic Statistics

    Get a snapshot of williams-sonoma.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    williams-sonoma.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In juli williams-sonoma.com received 6,55 mn visits with the average session duration 08:07. Compared to juni traffic to williams-sonoma.com has increased by 33,0 %.
    Visits

    6,55 mn

    +33 %
    Pages / Visit

    3,67

    Avg. Visit Duration

    08:07

    Bounce Rate

    54,54 %

    Total Visits last 3 months
    juli6,55 mn
    juni4,93 mn
    maj5,08 mn
    Get marketing insights →10x daily insights. Free!

    williams-sonoma.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Williams-sonoma.com's core audience is located in United States followed by India, and Canada.
    Country
    All devices
    Desktop
    Mobile
    United States95,03 %6,23 mn29,81 %70,19 %
    India1,5 %98,36 tn7,82 %92,18 %
    Canada0,91 %59,79 tn29,23 %70,77 %
    Mexico0,54 %35,63 tn9,23 %90,77 %
    United Kingdom0,31 %20,1 tn69,18 %30,82 %
    See all countries →10x daily insights. Free!

    williams-sonoma.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On williams-sonoma.com, visitors mainly come from Direct (37,26 % of traffic), followed by google.com (23,64 %). In most cases, after visiting williams-sonoma.com, users go to google.com and potterybarn.com.

    Show traffic details →

    williams-sonoma.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how williams-sonoma.com appears across today’s top AI platforms:
    • 24 tn visits from ChatGPT
    • 672 from Gemini
    • 473 from profitbuddy.ai
    • …and more!

    Traffic from AI Platforms (Absolute)

    ChatGPT
    24 tn
    Gemini
    672
    profitbuddy.ai
    473
    grok.com
    295
    uhrs.ai
    288

    Traffic from AI Platforms (Share of Total)

    Last month
    • Other
      99,61 %
    • ChatGPT
      0,364 %
    • Gemini
      0,01 %
    • profitbuddy.ai
      0,007 %
    • grok.com
      0,005 %
    • uhrs.ai
      0,004 %

    Need help expanding your AI search visibility and brand presence? Try our AI-marketing solutions:

    Semrush AI Visibility Toolkit

    • Review AI brand visibility
    • Compare how different platforms present you versus competitors
    • Track sentiment and feature mentions over time
    • Identify emerging market gaps
    • Discover the exact questions users ask
    • Get AI-generated tips to improve your product, marketing, and market position

    Semrush Enterprise AIO

    • Monitor every mention in real time across ChatGPT, Perplexity, Gemini, Google AI Mode, Claude, Grok, and other AI search platforms
    • Filter insights from brand to product or prompt level
    • Benchmark visibility and perception against competitors
    • Show how your products appear in ChatGPT Shopping
    • Deliver customizable reports and expert support help you protect your narrative and turn AI visibility into measurable growth
    Check your AI Visibility →Interested in Enterprise solution, book a demo!

    williams-sonoma.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Williams-sonoma.com's audience also visits crateandbarrel.com, followed by all-clad.com, and foodandwine.com.
    #1
    crateandbarrel.com
    Visits:

    0

    #2
    all-clad.com
    Visits:

    539,62 tn

    #3
    foodandwine.com
    Visits:

    0

    See more competitors →

    williams-sonoma.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Williams-sonoma.com’s traffic has increased by 2,19 % month-on-month up to current organic search traffic. In addition, paid search traffic has increased by 3,32 % up to current paid search traffic.
    Organic Search Traffic

    1,85 mn

    +2 %
    Paid Search Traffic

    90,72 tn

    +3 %
    Branded Traffic Share

    Unlock

    Access 10 years of data →

    williams-sonoma.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    williams-sonoma.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to williams-sonoma.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    United States
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    williams sonoma
    N
    		1550 0000,4426,2 %
    william sonoma
    N
    		1246 0000,4411,72 %
    williams&sonoma
    N
    		174 0000,443,52 %
    williams and sonoma
    N
    		127 1000,451,29 %
    williams sonoma home
    N
    		118 1000,760,86 %
    See all keywords →

    williams-sonoma.com SEO Audit

    Check out williams-sonoma.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
    Assess your website’s performance and fix all associated issues
    Make sure Google bot can crawl and index your website
    Scan your website for 130+ technical and SEO mistakes

    williams-sonoma.com SEO Audit and Website Health Check

    See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
    Nothing found
    We have no data to show.
    Get your audit →